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- 欲しくなるパッケージのデザインとブランディング...
欲しくなるパッケージのデザインとブランディング
An shigo da shi daga kantin Japan
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Bayanin samfur
- 思わず手に取る、欲しくなるパッケージが満載インスタ映えするかわいいパッケージや地域限定のお土産パッケージなど、目を引く個性的なパッケージが、今求められています。本書は、あふれる商品の中で消費者が欲しくなるデザインやかわいさ、アイデアが施されているパッケージデザインを厳選して紹介します。また、パッケージがブランドづくりの中心となっている作品は、ブランディング全体も合わせて紹介します。消費者に求められるパッケージの秘訣がわかる、デザイナー必携の1冊です。
| Publisher | パイインターナショナル |
| Publication date | December 18, 2019 |
| Language | Japanese |
| Print length | 351 pages |
| ISBN-10 | 4756252710 |
| ISBN-13 | 978-4756252715 |
| Item Weight | 1 g |
KWATANCEN ABUN
欲しくなるパッケージのデザインとブランディング
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